A common question during the embarkation process of any new HubSpot client is "what happens to my current site?" Or "Should I migrate to the HubSpot COS?" The answer can be as simple or as complex as you want his advice to come, but for today's reading I will try to cover the benefits of what I consider to be his top three choices.
Our options to migrate to the HubSpot COS Development each customer case is a little different, and ultimately you have to make the decision that best suits your business and your team. At first, almost everyone has the option to go in half or not at all and we will describe what each option looks like.
Get All Things From One Place:
Migration to HubSpot COS With this option, there is a very little inconvenience. After all, that's what makes the HubSpot platform so good, is not it?
When it comes to creating and designing pages, once the site is migrated to HubSpot, it is a very painted number approach that is ideal for teams with varying skill levels. This means that neither your computer should be especially competent in HTML, nor on design elements. If you decide to migrate the entire site, there is another discussion about the migration of the HubSpot migration team or on another agency to design your site on the COS.
It depends very much on the design and structure of the existing sites. Some sites are easy to copy carbon in HubSpot COS and others need a lot more work where you want to recruit a web designer familiar with the COS to carry out a complete overhaul.
Site, Blogs and Landing Pages:
Site and blog Stay in position but create the conversion path in HubSpot This means two things. Continue to use your current content management system (CMS) for site and blog pages, but start building your landing and thanking you in HubSpot. This is a great choice if you have a website with which you feel satisfied and that CMS feel comfortable, but you want all the built-in analytics. So, how does it work?
The first step is easy, your website remains set, there is nothing you need to do with your existing settings except add the tracking code. Meanwhile, HubSpot will create templates for your landing pages and thank you pages, staying true to the original layout of your site as much as possible. This is included in your subscription. When designing your models, you can start configuring a subdomain so that these pages remain alive. Now, it's not often that an SEO would recommend using a subdomain. But in my SEO and inbound marketing experience, landing pages are not ranked well on Google.
This fact allows us to construct the conversion path for each offer in a subdomain in your HubSpot account without affecting any organic campaign that you run congruently. Once you have configured your subdomain and your models are built and approved, you are ready to start creating the conversion path (landing page, thank you page, call to action, thank you email) for your first offer. Although it provides you with all the landing page analysis and ranking of the campaign, you will need to make informed decisions about the success of individual offers.
Keep your existing site Adding HubSpot code to an existing site is very simple and can generate data for analysis and reporting desktop tools as well as in analyzing individual tools:
With the total performance of the CTA report on the page, it does not matter where your pages are hosted. This is where you can go to see the CTR for disaggregated data for each page you can see.
Do not move your site or at least configure your landing pages will limit the ways you cut and cut your data in HubSpot reporting tools, but it has very little effect on the success of your actual campaign. All the data is there in some form, but you should definitely be better off with your reports and skills Google Analytics safe! The bottom line, or a phrase I just learned last month with my young colleagues, is that you have options. I hope this failure helps illuminate what could be best for your business. If you have any questions, feel free to leave them in the comments!
At Last, Here's how your business can benefit from migrating to HubSpot COS: